This month-long campaign, which concludes on 25th December 2013, will audition children from several schools per city. The kids will be judged on parameters such as spontaneity, delivery and diction, smartness, general knowledge and RJing ability. 92.7 BIG FM and Dabur Honitus will select 5 young RJ’s per station who will get a chance to host a show with 92.7 BIG FM RJs.

Bringing the excitement of reality shows to radio, this initiative will give parents the advantage of being actively involved in grooming their young ones to stand out in the contest. The program will give children a fantastic new opportunity to display such skills that are often overlooked and prized in radio jockeys. While 92.7 BIG FM gives this opportunity to its listeners to enjoy listening to the radio channel in the delightful voices of children, Dabur Honitus ensures that these voices are not subdued and stay as delightful by keeping cough and cold at bay. Hence both brands discovered excellent synergies and a perfect fit with this property.

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David Baker

Speaking about the workshop, Mr. Sharad Mehra, CEO, Pearl Academy, said, “With this event we mark our foray into the Mumbai market. We are looking forward to our journey in this city and the dream run the city poses in front of us. The event today has helped us reach out to the budding creative think-tanks of tomorrow, people who are waiting in the wings to create their footprint on the national map. We start our admission process in January 2014 and this was a good teaser for our prospective students”

Narendra Kumar

Narender Kumar, Fashion Designer, said, “It has been a pleasure to be a part of such an inspired dialogue session organized by Pearl Academy. The future is here and it is an absolute must for people like me and the rest of the esteemed panelists to be a part of an event like this that brings us face to face with the gen next. Platforms like these bring together ideas, thoughts and potentially an answer to what lies next in this dynamic world of the finer arts. All that the budding aspirants of today need to know is that conviction is everything; you need to stand up for what you believe in.”

Nandita Abraham- Vice President- Marketing at Pearl Academy

Meher Castellino

Vikas Satwalekar

The event was designed in a manner that not only had the four gurus have the audience journey through their individual paths of aspirations, hard-work and artistic canvases, but also saw these creative advocates take small pit-stops to engage the audiences with work-life scenarios, interesting anecdotes and inputs from Pearl Academy’s alumni.

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