Underlining the importance of the ‘Excellence on Tour’, the German Ambassador to India Michael Steiner said “The Indo-German cooperation in science and education is a defining pillar of our bilateral relationship. We are both hubs of knowledge and innovation, so fostering our academic and research cooperation in times of globalisation is a must. With the ‘Excellence on Tour’ we want to reach out to as many skilled Indian students and researchers as possible – in the North, South, East and West of the subcontinent. For one entire week, we offer hands-on experience of what it is like to study and do research in Germany, one of the world’s top destinations for young bright minds.

After the successful kick-start in Hyderabad, Ahmedabad with its strong science landscape is an ideal setting for the second leg of the “Excellence on tour”.”

Ahmedabad has been long known for its Science City and has an enormous potential to contribute to the enhanced research collaboration envisaged by the DWIH ‘Excellence On Tour 2013’. The venue is a hot spot for young Indian researchers, to-be scientists and students across the spectrum to come together and get first-hand knowledge of the German know-how from top experts and researchers.

Mr. Anup Singh, Director General Nirma University expressing his delight at the initiative by DWIH said, “Our relationship with Hof University, Germany has been phenomenal. It is a mutually beneficial and supportive relationship bringing two varied perspectives together. The students as well as faculty members from the Nirma University would go to the Hof University and students and faculty of the Hof University would come to Nirma University. In the future, this relationship will move from strength to strength.”

The eight day ‘Excellence on Tour’ consists of exhibitions, workshops, lectures, symposiums, quizzes and culture events to illustrate Indo German research collaboration. The Indo-German Science Slam will be one of the special attractions of the tour that will witness passionate researchers present their topic of interest in ten minutes to other eminent researchers and audience in their own style that can be as diverse from a conventional talk or a musical performance.

Dr. Alexander P Hansen, Coordinator, DWIH New Delhi and the Director, DFG Office says of the ‘Excellence on Tour’, “DWIH aims to foster areas of higher education and research to the benefit of both India and Germany. We want to reach out to Indian students beyond the National Capital; hence we are bringing this tour to various cities, Amedabad being one of them. It is a ‘Gateway to Germany’ and stands for first hand information to young Indian minds on studying, doing research, working or doing business in Germany”.

The German House of Research and Innovation in New Delhi (DWIH New Delhi) inaugurated in October last year is the fifth focal point for enhanced German research and cooperation, along with Brazil (São Paulo), Russia (Moscow), USA (NewYork) and Japan (Tokyo). It is a ‘one-stop shop’ for students, researchers and potential partner institutions on higher education, research landscape and funding sources in Germany.

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MICA offers specializations in Brand Management, Advertising Management, Media Management & Marketing Research & Analytics. MICA is the first management institute in the country to have introduced a specialization from this year in Digital Communications Management, covering New Media.

Aspirants with a Bachelor’s Degree (or equivalent qualification recognized by the Association of Indian Universities), who have appeared in CAT 2013, XAT 2013, XAT 2014, MAT 2013 (Feb, May, Sept, Dec) CMAT 2013 (Sept), ATMA 2013 (Feb,May.July)/GMAT (2010 onwards), irrespective of their scores can apply and appear in MICA’s Admissions Test (MICAT 2014).

MICAT will be held in Ahmedabad, Bangalore, Chennai, Delhi, Guwahati, Hyderabad, Indore, Jaipur, Jammu, Kolkata, Lucknow, and Mumbai in Feb-end – March (final venues and date will be announced).

Candidates will be shortlisted for Group Exercise & Personal Interview on campus, based on their performance in MICAT.

Foreign Nationals/NRIs should apply with scores of GMAT (2010 onwards). These candidates will be shortlisted for a Personal Interview Process via teleconference in April 2014.

The last date for receipt of applications is 31st January, 2014, 11.59 pm. Applicants should apply online at www.mica.ac.in or through application fee collection or online centers authorized by MICA.

For details about MICAT exam or any queries, aspirants could log in to MICA’s website www.mica.ac.in, or write to admissionenquiry@micamail.in , or speak to Luv Thakkar or Gopal Nair at +91-2717-308313 (D) or +91-2717-308250 (Board) extn 145/147, or fax them at +91-2717-308349. Aspirants can also join the ‘MICA Official Discussion Group 2014′ on Facebook.

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